March , 2021: realme, India’s fastest growing smartphone brand, today introduced its latest Youth Flagships – the realme 8 series, the realme 8 Pro, the best 108MP camera smartphone in its segment and realme 8 that is a perfection under 15K. These two smartphones are power packed with unique features and design.The realme 8 series has been crafted with excellence, bringing trendsetting features in camera, vividly immersive display, powerful performance, and fast charging capabilities. Bringing nothing but the very best, the 8 series from realme promises a comprehensive experience for smartphone usersat the most democratized price. This is also realme’s first global launch event to launch its hero products in India and Europe together.
Commenting on the occasion of the launch, Mr. Madhav Sheth, Vice President, realme and Chief Executive Officer, realme India and Europe said, With realme’s flagship for the youth – the number series, we have introduced many trendsetting technology. Camera has always been a top-of-the-line feature of realme number series’ and one of its strongest suits with not only leading hardware in the segment but deep customized software with realme’s unique algorithm. Continuing with the same, we have introduced realme 8 series with world- first and new camera features for our users like Starry Time-lapse Video and Tilt-shift Time-lapse Video. realme 8 Pro is the first realme smartphone to be equipped with a 108MP Ultra Quad Camera and realme 8 will also allow our users to experience a 64MP AI Quad Camera, which is a step above most conventional camera systems. We have successfully reached 30 million number series users globally and undoubtedly our users will find realme 8 series to be a fantastic one as well.”
realme 8 Pro is the the first realme smartphone equipped with a 108MP camera. The 108MP Ultra Quad Camera has a Samsung HM2 Sensor along with Upgraded ultra – clear 108MP Mode and a 119° ultra-wide-angle lens. The realme 8 Pro’s camera offers two World’s first feature in a smartphone- Starry Time-lapse Video and Tilt-shift Time-lapse Video. It also features 3X in-sensor zoom, tilt-shift photography mode , new starry mode and many new portrait modes. It features 16MP In-display selfie camera. realme 8 Pro comes with a 4500 mAh massive battery with 50W SuperDart chargewhich can charges to 100% in 47 mins, 6.4-inches (16.3cm) Super AMOLED Fullscreen with ultra-fast In-display fingerprint scanner, 176g & 8.1mm super slim body and an infinite bold design with AG-Crystal process. realme 8 Pro is powered by Qualcomm Snapdragon 720G Mobile Platform and is available in three colours – Infinite Blue, Infinite Black and Illuminating Yellow, priced at INR 17,999 (6GB+128GB) and INR 19,999 (8GB+128GB). The first sale for Infinite Blue and Infinite Black colour is scheduled for March 25th from 12:00 noon onwards on realme.com, Flipkart.com & mainline channels. The Illuminating Yellow colour will be available for sale soon.
realme 8 is powered by the powerful MediaTekHelio G95 Gaming Processor and is equippedwith a 6.4-inch (16.3cm) Super AMOLED Fullscreen, Ultra-fast In-display Fingerprint Scanner. It comes with a 5000mAh Massive Battery with a 30W Dart charge which can charge to 100% in 65 minutes, a64MP AI Quad Camera and 16MP In-display Selfie Camera. realme 8 utilizes the trendy Infinite Bold Design and 177g & only 7.99mm Super Slim body. realme 8 comes in two colours, Cyber Silver and Cyber Black and is available in three storage variants, priced at INR 14,999 (4GB+128GB), INR 15,999 (6GB+128GB) and INR 16,999 (8GB + 128GB). The first sale is scheduled for March 25th from 12:00 noon onwards on realme.com, Flipkart.com & mainline channels.
Both, realme 8 Pro and realme 8 are the first phones to come with realme UI 2.0 out of the Box.
realme wants to offer more choices for both 4G and 5G smartphones to users. With the launch of realme 8 Pro at INR 17999, which is more affordable than 7 Pro, realme aims to cater to the consumers who are still opting for 4G smartphones as well. As the leader of 5G, realme has already launched realme X7 5G at INR 19999 in February and in future realme smartphones above 20K will all be 5G enabled smartphones.
real Upgrade Program
To enable consumers in purchasing the realme 8 series smartphones, realme has got the real Upgrade Program. With the new initiative, consumers will be able to experience the most awaited realme 8 Pro by paying only 70% of the cost. The real Upgrade Program is available on Flipkart in partnership with Flipkart’s Smart Upgrade Plan and also in realme mainline stores.
With the real Upgrade Program, consumers are required to pay only 70% of the original price of the smartphone during check-out. After 12 months, the buyer can make payment of remaining 30% and retain the existing smartphone. However, in case a consumer wishes to upgrade their smartphone with the latest smartphones in the plan, they can return the current smartphone, and upgrade to a new smartphone, again by paying only 70% of the new smartphone’s price.
In this initiative consumers can also avail discounts, bank offers and No Cost EMI up to 6 Months on Flipkart making the smartphone more affordable. The consumers can purchase realme 8 Pro through the Flipkart Smart Upgrade Plan by just paying a nominal package cost of INR 11 applicable only on the first sale of realme 8 Pro on March 25th.
With the real upgrade program, the realme 8 Pro (6GB+128GB) is INR 12,599 and realme 8 Pro (8GB+128GB) is INR 13,999.
realme Smart Scale
To balance a healthy lifestyle, realme has come up with one of the most important aspects of a trendsetting smart life – realme smart scale. It allows users to be able to accurately manage their weight and accurate body fat scale. realme Smart Scale adopts a high-precision BIA sensor that can obtain information about the user’s body by using a professional algorithm that includes body fat, muscle, and other aspects and can even detect a small 50g change in the body weight.
realme Smart Scale can detect 16 different health-related data that includes BMI, Muscle Mass, Body Age, and many others. These data points give users a comprehensive picture of their body and share valuable information for them to check the health condition of their body. Different data points can help a user understand which part of his body needs more work so that he can start working towards building a healthier body. Measuring the weight of a person is only the most basic feature, the realme Smart Scale also supports real-time heart rate monitoring. realme smart scale can accurately measure items between 0.05 kg (or 50g) and 9.99 kg and runs on 4AA batteries. With the battery and super high-power efficiency, one can use realme Smart Scale without changing the battery for around 360 days.
The scale is equipped with the latest Bluetooth 5.0 technology, which allows it to quickly connect to realme link App to sync users’ body data and generate data reports. The scale also supports connecting to up to 4 smartphones, making it a smart scale for all the family members. realme Smart Scale will be available in two colours – Trendy Blue and Classic White, and will be priced at INR 1999. The first sale is scheduled for March 30th from 12:00 noon onwards on Flipkart, realme.com, Amazon and it will also be available in mainline stores soon.
realme Smart Bulb
realme Smart Bulb is a new device that will bring the user’s home to life. realme Smart Bulb supports 16 million colours and a wide range of colour temperatures from crisp cool shades to warmer tones. The light is precisely controlled by a special dimmer chip which makes it non-flickering, and thus effectively protects your eyes. There are a variety of options to suit one’s mood, from cozy nights to bright and clear mornings, the users will be able to set an ambiance to match their needs. realme Smart Bulb even supports Alexa and Google Assistant for voice control and the user will be able to change the lights with a simple voice command.
Further realme link support will give users more functions like adjusting brightness, colour, making light groups, choose between the many preset moods, or customize a mood setup according to their needs.
realme Smart Bulb is extremely reliable, features a lifespan of up to 13 years and comes with a full two years of warranty. It also supports a wide voltage input and has surge protection built right in. The body is also made of high-temperature flame-retardant materials for all-around safety. It will be available in two variants – 9W priced at INR 799 and 12W priced at INR 999. The first sale is scheduled for March 30th from 12:00 noon onwards on Flipkart, realme.com, Amazon and it will also be available in mainline stores soon.
*For review guidelines of realme 8 series, please refer here – https://bit.ly/3cWSFwG
realme 8 series, realme Smart Scale and realme Smart Bulb price and sale date:
| Variant | Colours | Price | Sale Date and offers |
| realme 8 Pro (6GB+128GB) | Infinite Blue, Infinite Black, Illuminating Yellow | INR 17,999 realme Upgrade Program: INR 12,599 | (Infinite Blue, Infinite Black) – 12 noon, March 25th. Available at realme.com, flipkart and mainline stores Illuminating Yellow will be available on sale soon 10% Instant Discount on ICICI Credit Cards & EMI Transactions on Flipkart and realme.com. Avail upto 6 months No cost EMI on Flipkart |
| realme 8 Pro (8GB+128GB) | INR 19,999 realme Upgrade Program: INR 13,999 | ||
| realme 8 (4GB+128GB) | Cyber Silver and Cyber Black | INR14,999 | 12 noon, March 25th. Available at realme.com, flipkart and mainline stores 10% Instant Discount on ICICI Credit Cards & EMI Transactions on Flipkart and realme.com |
| realme 8 (6GB+128GB) | INR15,999 | ||
| realme 8 (8GB+128GB) | INR16,999 | ||
| realme Smart Scale | Trendy Blue, Classic White | INR 1999 | 12 noon, March 30th Available at Flipkart, realme.com, Amazon and will also be available in mainline stores soon |
| realme Bulb (9W) | INR 799 | 12 noon, March 30th Available at Flipkart, realme.com, Amazon and will also be available in mainline stores soon | |
| realme Bulb (12W) | INR 999 |
Delivery within 24 hours service is now available for consumers purchasing the realme 8 series smartphones on March 25th from Flipkart. Consumers from Bangalore, Kolkata, New Delhi, Mumbai, and Chennai can avail this service.
Product Images of the realme 8 series can be viewed/downloaded here – https://bit.ly/3lIaWC3
Key highlights: realme 8 Pro
Cameras
realme 8 Pro is the first realme smartphone being equipped with a 108MP camera. The primary camera is adopted with the third generation ISOCELL HM2 Samsung sensor with 108MP ultra-high pixel, an extra-large sensor of 1/1.52 inch and the maximum resolution of 12000×9000. HM2 is supported by the advanced ISOCELL Plus pixel isolation technology of Samsung, adopting new material developed by Fujifilm to replace the metal barrier for solving the interference problem between adjacent pixels. This reduces the optics loss and cross color, guarantees a higher color fidelity and increases ISO by 15%. While Smart-ISO technology can choose the best ISO set up automatically according to the environment. No matter if it is dark or light, one can take a clear, bright and colourful photo.
119° ultra wide-angle lens:
With an f/2.25 aperture, 8MP resolution, users don’t need to lean back to capture the perfect shot thanks to the ultra-wide-angle lens with a 119° field of view and capture more stunning images of landscapes, architecture, and large groups. The ultra macro lens enables users to capture micro world with a 4cm shooting distance. The new color filter system of the B&W portrait lens enables the portrait lens to detect a wider array of light, assisting the main lens to capture light better, enhance image contrast, create retro-style images, and add texture to portraits.
Ultra-clear 108MP Mode
The upgraded Samsung HM2 sensor with a large sensor and super-high resolution, realme developed a new ultra-high-definition algorithm for the 108MP mode, giving users unparalleled clarity in every ultra 108MP shot. In Ultra 108MP Mode, one can also turn on the AI scene recognition function, which takes clear pictures with vivid colours.
New Super Nightscape
The new upgraded function of Super Nightscape, including the algorithm of Pure Raw Nightscape with AI image noise reduction and automatic dead pixel removal, makes the nightscape picture bright and pure. The Super Nightscape algorithm of realme has been updated to the fifth generation with Pro Nightscape, Ultra Nightscape, Tripod Mode, and more that handles all kinds of complicated night shooting environments.
3X In-sensor Zoom
realme 8 Pro has the new technology of 3X Ultra Zoom called as In-Sensor Zoom. It uses only 12MP of the 108MP that is enlarged to generate the image. Compared with the ordinary crop algorithm, it has a smaller image size hence can also shoot and process faster. With the Clarity Enhancement Algorithm, 8 pictures can be quickly shot each time, and then be synthesized and produced to further improve the sharpness.
The world’s first Starry Time-lapse Video of smartphones
realme 8 Pro comes with the world’s first Starry Time-lapse Video feature in a smartphone. When shooting on Starry Mode, realme 8 Pro takes 16 individual photos every 15s for 4 minutes, and then the algorithm combines them into a final picture. With just one mobile phone and one stable tripod, one can shoot Starry Time-lapse Video without a professional camera and computer video editing software. Users can take 240 starry photos in an hour and can end up with an 8s starry time-lapse video.
The world’s first Tilt-shift Time-lapse Video of smartphones
Another amazing feature which users will experience in realme 8 Pro is the world’s first Tilt-shift Time-lapse Video in a smartphone. Tilt-shift Mode supports shooting time-lapse videos with 10x playback, presenting the real world in a more fantastic and unique way.
Ultra Nightscape Video
realme has also upgraded the AI enhancement algorithm on Ultra Nightscape Video with smart lighting detection which will greatly increase shot brightness and clarity, allowing users to take dreamy night videos at ease.
Qualcomm Snapdragon 720G Mobile Platform
The Snapdragon 720G processor powers the realme 8 Pro. This processor is manufactured using an advanced 8nm process making it more powerful and efficient. It is also equipped with Kryo 465 CPU with two high-performance Cortex-A76 cores at up to 2.3GHz and six high-efficiency Cortex-A55 cores at up to 1.8GHz, along with a new Adreno 618 GPU. Compared to the last generation, Snapdragon 720G has a 10% improvement in CPU performance, 75% improvement in GPU performance and display.
Infinite Bold Design
The design shows our unique comprehension of trendsetting design and the ability of display as well as the brand spirit of Dare to Leap. realme uses AG-Crystal Process on technology that gives a smooth feeling on hand and high-grade quality. The realme 8 Pro’s Illuminating yellow color, comes with a special fluorescent material around the camera module and the “DARE TO LEAP” slogan, which can absorb light and then glows automatically in the dark. realme 8 Pro comes with a weight of 176g and a thickness of 8.1mm, which is super slim and makes it comfortable to hold in hand.
50W SuperDart Charge + 4500mAh Massive Battery
realme 8 Pro is equipped with a large 4500mAh battery. With 50W SuperDart Charge, 4500mAh battery can be charged to 100% in 47 mins and can charge nearly 50% in just 17mins. It can charge 53% of the battery in just 30 minutes while playing games. With Super Power Saving Mode enabled, 5% of the battery can last for 32 hours on standby. realme 8 Pro comes with a 65W standard adapter that can be used to fast charge a wider range of devices.
Colours
realme 8 Pro comes in three gorgeous colours, the Infinite Blue, Infinite Black and Illuminating Yellow
Storage Variants
realme 8 Pro has 2 memory variants, 6GB+128GB and 8GB+128GB. realme 8 Pro is also equipped with 3-card slots for two SIM cards and one SD card (up to 256GB).
Key highlights: realme 8
Cameras
64MP AI Quad Camera
realme 8 boasts the flagship, ultra-clear quad-camera set-up, consisting of a 64MP primary camera, an 8MP 119° ultra-wide-angle, a macro lens and a B&W portrait lens. The 64MP primary camera comes with a super large size sensor, f/1.79 Aperture and 64MP super high pixels, supports Quad Bayer, pixel size up to 1.4μm. Even in low light, the pictures will come out super bright. With an f/2.25 aperture, 8MP resolution, users don’t need to lean back to capture the perfect shot thanks to this ultra-wide-angle lens with a 119° field of view. One-click is all it takes to switch to the wide-angle mode, enabling users to capture more stunning images of landscapes, architecture, and large groups. The ultra macro lens will enable users to get closer and discover the beauty of the micro world with a 4cm shooting distance. B&W Portrait lens with the new color filter system enables the portrait lens to detect a wider array of light, assisting the main lens to capture light better, enhance image contrast, create retro-style images, and add texture to portraits.
16MP In-display Selfie Camera
realme 8 comes with a 16MP Ultra-clear front camera with f2.45 aperture, supporting smart beauty mode, Bokeheffect,etc. The brand-new beauty algorithm developed for different genders, different skin types, and different facial shapes and features allow the user to easily take suitable selfies.
All-around Video Capabilities
realme 8’s front and rear cameras support many trendy and fun video features as following：
Front Camera:
- 120fps/1080P slo-mo video recording
- UIS Video Stabilization
Rear Camera:
- UIS Video Stabilization
- UIS Max Video Stabilization
- Ultra Wide-angle Video
- Cinema Mode
- 4K/30fps video recording
- 1080P/120fps, 720p/240fps slo-mo video recording
MediaTekHelio G95
realme 8 is equipped with a MediaTekHelio G95 Gaming Processor. The processor is made using a 12nm process, equipped with two high-performance Cortex-A76 cores at up to 2.05GHz and six high-efficiency Cortex-A55 cores at up to 2GHz, along with 900MHz Mali-G76GPU making it more powerful and efficient. The combination of the latest updated CPU, GPU, super-fast RAM and powerful AI in realme 8 offers a smooth experience to gamers.
Copper Liquid Cooling System
realme 8 is equipped with an advanced Copper Liquid Cooling System. Compared to the previous generation of Carbon Fiber Cooling System, the cooling efficiency increased by 14.4%, keeping the phone’s performance up to speed.
Infinite Bold Design
realme 8 utilizes the trendy Infinite Bold Design. This is the first time realme has introduced a digitally inspired design to its smartphone. The phone was created through a Split Design and Splicing Process to give the digital world a visual form. The realme 8 also features a superb light and thin feel with a weight of 177g and a thickness of 7.99mm.
30W Dart Charge + 5000mAh Battery
realme 8 is equipped with a massive 5000 mAh battery with a newly upgraded 30W Dart Charge. The massive 5000 mAh battery can be charged to 100% in 65 minutes and nearly 50% in 26 minutes. For the entire charging process, the realme 8 charging algorithm integrates five layers of security protection and offers hardware-level security protection.
Colours
realme 8 is available in two colours, Cyber Silver and Cyber Black.
Storage variants
realme 8 has 3 memory variants, 4GB+128GB, 6GB + 128GB and 8GB+128GB and is also equipped with 3-card slots for two SIM cards and one SD card (up to 256GB).
Features common in both realme 8 and realme 8 Pro
6.4-inch (16.3cm) Super AMOLED Fullscreen & In-display Fingerprint
realme 8 and realme 8 Pro are equipped with a 6.4-inch Super AMOLED screen with a full display. AMOLED screens feature a special material that enables brighter displays. Both the smartphones also features an Always-on Display, so one can see important information at a glance. The Super AMOLED screen is also equipped with a fast-unlocking light-sensitive in-display fingerprint sensor. Compared with button unlocking, the in-display placement feels more natural and offers a more interactive and efficient experience.
The realme 8 and realme 8 Pro also includes sunlight mode of up to 1000nits to ensure the screen is visible even under harsh sunlight conditions. The display also supports DC-like Dimming function and Eye Protection Mode, effectively reducing eye fatigue.
Tilt-shift Mode
realme 8 and realme 8 Pro comes with a Tilt-shift Mode that can turn the real world into a miniature world. The blurry effect achieved in a photo captured by a tilt shift lens is usually an expensive tilt-shift lens that which makes the picture clear in the focus area and the rest of the parts heavily blurred. Tilt-shift Mode also lets the users manually adjust the shape, angle, position, and size of the blur effect. One can easily select and customize blurry effects to suit the scene.
Starry Mode
realme 8 and realme 8 Pro comes with the upgraded second-generation Starry Mode. realme has optimized the imaging process, separating the starry brightening step from the algorithm and processed by ISP in the SoC, which makes the brightening effect more accurate and well defined and helps with noise reduction too.
Trendy Portrait
realme 8 and realme 8 Pro comes with a number of unique and trendy portrait modes. Background lights are a common feature of many night portraits. Neon Portrait mode helps enhance the blur effect to create a more “dreamy” shot. Dynamic Bokeh will allow users to highlight the subject against a busily moving background, creating an eye-catching sense of motion. In AI Color Portrait mode, one can get shots where people are in colour, and the background is in black and white. The new AI Portrait will automatically detect portraits in various scenarios, and optimize the shots accordingly. Users can take natural-looking and vivid portrait shots without using any special modes. realme 8 also comes with 16MP Selfie portrait mode with AI Beauty, Portrait Mode, and Super Nightscape to ensure every selfie comes out perfect.
Dual-view Video
The all-new Dual-view Video in realme 8 and realme 8 Pro allows users to record from the front and rear cameras at the same time. By making use of this feature, users will be able to take a variety of creative short videos.
realme UI 2.0
realme 8 and realme 8 Pro will be the first phones to launch with realme UI 2.0. The realme UI 2.0, which is based on Android 11, is quicker, smoother, and safer. One of the most flexible and streamlined operating systems built to provide a highly customised experience. The three key pillars of the new realme UI 2.0 update are creativity, sociality, and productivity. It also has some more features including 100+ customization options, convenient sharing, efficiency improvement and privacy protection.
