Today, Priority Pass, the world’s leading airport lounge and experiences programme owned and operated by Collinson, has announced a new domestic lounge experience in India –“Priority PassTMAccess India”. Launched through a strategic partnership with Pine Labs,a leading merchant commerce platform, the programmeenables brands to reward their customers with seamlessaccess to Priority Pass’s extensive lounge network in India, as well as the largest lounge network globally, through one single provider.
Priyanka Lakhani, Senior Vice President, Commercial EMEA at Collinsonsaid,“Despite the COVID-19 pandemic, India remains one of the world’s busiest domestic travel hubs. With the ‘new normal’ of travel being more stressful than before, travellers in India are seeking a hassle-free experience where they feel safe and secure. Ourpartnership with Pine Labs to launch Priority PassTM Access India enables us to respond to this growing need – offering a seamless solution for our clients to reward their customers with memorable, domestic and international experiences in the most frequently traversed locations.”
Kush Mehra,Chief Business Officer, Pine Labs, added: “At Pine Labs, we are constantly innovating our technology solutions to cater to the evolving needs of our partners and provide simplified solutions for their customers. We are all aware of how stressful travelling can be, especially during current times. We are excited to partner withCollinson to launch Priority PassTM Access India, to ensure a seamless experience for Indiantravellers.”
Priority PassTM Access India is an extension of Priority Pass, which provides discerning frequent travellers access to over 1,300 lounges and airport experiences– resulting intravellers being able to indulge in at least one experience at 90 of the top 100 airports globally.
Through the launch of Priority PassTM Access India, the enhanced programmestands alone in its abilityto offer Indian cardholders access to lounges both domestically within India and internationally via their payment card.
Eligible payment cardholders in India can now enjoy access to 50 premium lounges and airport experiences located across all major cities in India, simply by tapping or swiping their payment card on Pine Labs’point of sale (POS) terminals. The existing lounge coverage will continue to expand with additional airport lounges and lounge experiences being added to the domestic network over the coming months.
The launchof Priority PassTM Access India ensures travellers are better served when travelling domestically during the pandemic. Alongside the increased demand for domestic travel, research*by Collinson also revealedover three quarters of respondents (79%) believe travel will feel ‘more stressful’ than before the pandemic, while87% of travellers**will want access to socially-distanced spaces such as a lounge experiences to ‘de-stress’ and ‘relax away from the crowds’.