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RadicoKhaitan Introduces Magic Moments Vodka Cocktails in Daman, Following Successful Launch in Karnataka and other states

Leading IMFL Company Expands its Low-Alcohol Beverage (LABs) Line to multiple states to Cater to Rising Consumer Demand

Rashtra Times by Rashtra Times
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Daman:

RadicoKhaitan, a prominent name in the Indian IMFL industry, is proud to announce the launch of its highly acclaimed Magic Moments Vodka Cocktails in Daman, following an overwhelmingly positive response from consumers in Karnataka and other states.

Commenting on the expansion, Mr. Amar Sinha, Chief Operating Officer at RadicoKhaitan, expressed his delight, stating, “We are thrilled to introduce Magic Moments Vodka Cocktails in Daman, aiming to elevate the versatility of vodka as a key component in cocktails to new heights. Our RTDs are the only cocktails available in the market that retain vodka as the base alcohol content. The tremendous response we received in Karnataka and other states is a testament to the success of our product line, reaffirming our confidence in the widespread acceptance of these refreshing and convenient RTD cocktails. This launch exemplifies RadicoKhaitan’s commitment to innovation and offering top-notch products to our valued consumers.”

ADK20220651 RTD MM Vodka Cocktail CS5_Mojito

Crafted to perfection, Magic Moments Vodka Cocktails offer an impeccable blend of flavors with a hint of vodka, promising an enjoyable and refreshing drinking experience. The expertly curated pre-mixed cocktails are available in three tantalizing variants – Cosmopolitan, Cola, and Mojito, providing consumers the opportunity to relish their favorite cocktails without the hassle of complex preparation or multiple ingredients.

Understanding the need for convenience and simplicity, RadicoKhaitan’s Magic Moments Vodka Cocktails eliminate the necessity for intricate mixing or bartending skills, making them the perfect choice for social gatherings, parties, or a leisurely evening at home. Each Can is thoughtfully designed for portability, allowing consumers to savor their favorite cocktails anytime and anywhere.

With a low alcohol content of just 4.8%, these delightful low-alcoholic beverages deliver a harmonious blend of ingredients that tantalize taste buds and create memorable moments.

With a diverse selection of flavors available, RadicoKhaitan firmly believes that Magic Moments Vodka Cocktails will cater aptly to the varied preferences of discerning consumers, promising an unparalleled drinking experience.

In line with the surging demand for low-alcoholic flavored beverages, driving the growth of RTD cocktails, RadicoKhaitan is expanding its distribution to other parts of the country, further delighting consumers with an innovative and convenient beverage option, now available in 330 ml SKUs (Cans).

After a successful launch in Jammu &Kashmir, Rajasthan, Goa, Madhya Pradesh, and Daman, the Company plans to extend Magic Moments Vodka Cocktails Low-Alcohol Beverage (LABs) to Maharashtra, catering to a broader audience and ensuring wider accessibility of this delightful range.

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